Claude Grunitzky (born February 28, 1971) is a journalist, editor and entrepreneur. A graduate of the University of London and the Massachusetts Institute of Technology, he is best known as founder and editor-in-chief of the lifestyle publication TRACE, an international fashion and music title, and as a co-founder of the TRACE TV network. He runs TRUE Africa, a media platform championing young African voices, and TRUE, a content marketing agency, and is often involved in organizing international cultural exhibitions and events. Grunitzky is the president of the Byrd Hoffman Water Mill Foundation, an arts organization overseeing the Watermill Center, which provides a supportive environment for emerging artists to explore new ideas. In 2012, Grunitzky''s career was the subject of a Harvard Business School case study, which is taught in the "Power & Influence" MBA class. Since 2017 he has been more and more involved in Koosmik, a young fintech fighting for financial inclusion in Africa.'